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Women's Fashion West Valley Boutiques by Carolyn Carver Mass-produced, trendy and low quality—words that describe the clothes and looks usually found at the mall. Head-turning, exclusive and indestructible – more words that describe the one-of-a-kind pieces only available in boutiques. The truly fashion conscious wouldn’t be caught shopping at the former.
The common misconception that boutique shopping requires extra hours at work and a serious budget analysis is simply not true. One and only stores offer a different experience with much different results. “I look for fit and personality and won’t let anyone leave unless the items fit their bodies and personalities perfectly” says Ingrid Chouimard, founder of Regala Fashions With A Flair. The one-on-one genuine customer service (keyword genuine) of boutique sales associates is hard to find along the sterile halls of the mall. Boutiques also feature small shipments of a variety of items, guaranteeing fewer people sporting the same outfit. “Once you see it you better get it, it’s done,” says Leslie Kelly, assistant manager of Roka Boutique. Once you find that “super cute” shirt or “wow” pair of jeans, count on them lasting and being in style for seasons to come. Chouimard promises the higher quality pieces will not fall apart in 3-6 washes and will not be thrown away 6 months later when it’s no longer “in.” There’s a reason why unique rhymes with boutique. Some of the most unique boutiques go the distance for some of the best this Valley has to offer.
Roka Boutique (20118 N 67th Ave, Glendale, 623.537.3500) is a clean, crisp, up-to-the-minute, unique boutique. The contemporary design of the store mimics an urban loft distinctively in the heart of Glendale. It features men and women’s most current fashions in a fun environment. Carrying such brands as 1921, LAMB, Juicy Couture, Lure, Peoples Liberation, Joes Jeans, King Baby jewelry and the popular men’s line Ed Hardy, Roka will not disappoint your desire for individuality. Kelly says people in the west Valley love that they don’t have to go to the east side. As for east-siders, Roka is worth the distance and will Roka your world.
Check out shophautec.com for the latest in designers, events and this season’s hottest styles.
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